super bowl
HAB: Avocado sales reach four-year high for Super Bowl
Consumer demand drove the strongest first quarter for avocado holiday sales in four years, as shoppers purchased 80.3 million avocados.
Avocados From Mexico reports record imports ahead of Super Bowl
Avocados From Mexico says Mexican avocado imports to the U.S. surpassed 300 million pounds in the four weeks ahead of...
Mike Tyson, the produce industry’s unlikely advocate
Boxing legend Mike Tyson starred in a Super Bowl ad promoting the Make America Healthy Again message and saying processed food...
Wonderful Pistachios introduces new mascot at Super Bowl party
Wonderful Pistachios went nuts as the Official Snack Nut of Sports Illustrated The Party Presented by DraftKings during Big Game...
Produce industry headlines: February 6, 2026
Read how retailers gear up for Super Bowl Sunday, including record avocados. Links include independent grocers fighting theft, and more.
Week in Review February 6, 2026: Super Bowl edition
It’s Super Bowl weekend, a de facto American holiday, and that means a time for avocados to star, as they do...
Produce industry headlines: February 4, 2026
Today, read about HEB's Texas expansion, Target's new CEO's challenges, IGA's food desert solution, Darden kills a brand, and more.
Grocery Outlet launches shoppable livestream series
Grocery Outlet launches its first-ever shoppable livestream series: The Grocery Outlet Xtreme Value Stock Up Show ahead of the Super...
Avocados From Mexico and Rob Riggle unveil sweepstakes
This year, the Big Game is being foretold by the one man who truly understands the power of guacamole: Avocados...
Bananas star in Instacart Super Bowl LX ad
Titled "Bananas," the new, 30-second spot will air during the Big Game on Sunday, February 8, 2026 – in the...
Avocados From Mexico launches ‘AI Prediction Pit’ for guac fans during big games
This immersive AI experience lets fans step "inside the game," interacting directly with Guac Guru Rob Riggle, all while dipping...
Super Bowl drives record avocado sales in Q1 2025
The 2025 Big Game delivered another strong performance for Hass avocados, as consumers across the U.S. stocked up.
Colombia bumps up avocado exports for Super Bowl
The Colombian Hass avocado market continues to gain popularity in North American homes and events. As is customary, during the...
ProduceIQ: Super Bowl and Valentine’s Day demand reshape produce prices
President Trump put tariffs on a temporary 30-day hold last week for Mexico and Canada after leaders agreed to send...
Natural Grocers offers Super Bowl weekend savings
LAKEWOOD, Colo., Feb. 5, 2025 /PRNewswire/ — Natural Grocers BB #:188775, the nation’s leading family-operated organic and natural grocery retailer, is gearing...
Kroger offer savings blitz for Super Bowl
CINCINNATI, Jan. 30, 2025 /PRNewswire/ — The Kroger Co. BB #:100073 is today sharing all of its winning plays for saving on...
Wells Fargo: Consumers see 0.1% price increase in Super Bowl food supplies this year
This analysis from Wells Fargo was written by Dr. Michael Swanson, Chief Agricultural Economist; Courtney Schmidt, Sector Manager; and Robin...
Instacart to run its first Super Bowl ad
SAN FRANCISCO, Jan. 30, 2025 /PRNewswire/ — Instacart, the leading grocery technology company in North America, today unveiled its first-ever...
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