Blue Book Transportation
Be the broker they call back.
Built on 125 years of fresh food intelligence, Blue Book gives freight brokers the prospecting reach to find more shippers, the credibility to win them, and the credit and verification tools to trade safely — so you become the broker they call back.
Brokers
Find the shippers worth winning — and get found by the ones looking.
Hundreds of fresh food shippers in your lanes, refreshed daily. Filter by commodity, region, and company, reach out, and win the business — with credit and verification built in so you can move fast without getting burned.
Hundreds of fresh food shippers in your lanes, ready to prospect — each one with a Blue Book Credit Score and verification attached, so you can move on the good ones fast.
See the platform with your own book of business.
We’ll show you who’s searching for brokers like you right now — and what your profile looks like to them today.
Schedule a DemoGet the visibility, credibility, and tools to operate in fresh food.
From finding your next shipper to vetting who you trade with to proving your team is certified — the only platform purpose-built for fresh food freight, end to end.
Shipper Discovery
Find verified, fresh food-specific shippers filtered by commodity, location, and company size. Stop relying on load boards and cold referrals for prospecting.
Counterparty Vetting
Access the Blue Book Credit Score and payment history on any company before you commit to a load. The only credit intelligence built specifically for the fresh food supply chain.
Verified Listing
Get listed in the directory shippers actually use to vet their brokers. 5,000+ monthly users search Blue Book to find trusted freight partners. Be findable when it matters.
Transportation Ratings
Instant second-source verification on any broker or carrier in the network. Reduce double-brokering risk and cargo theft exposure before you book.
Claims & Dispute Support
When loads go sideways, Blue Book mediates. 400+ claims processed annually, $10M+ recovered for members in 2025, 45-day average resolution.
Market Intelligence
Daily updates from The Produce Reporter, 62,000 subscribers strong. Stay ahead of market shifts, disruptions, and rate trends relevant to fresh food freight.
Purpose-built for the people who move fresh food.
A credential built specifically for transportation operators in fresh food.
The only fresh food transportation certification in the industry, taught by Blue Book experts and industry partners, covering the operational, credit, and fraud-prevention skills that fresh food-side freight actually requires.
Curriculum
- 01The reefer opportunity & the Blue Book community
- 02The fresh food supply chain, seasonality, FOB & regulations
- 03Blue Book platform fluency: credit, ratings, profiles, disputes
- 04Targeted prospecting, shipper vetting, account conversion
- 05Carrier vetting, equipment standards & shipping point best practices
- 06Freight fraud: landscape, schemes & verification procedures
- 07Time, temperature & cold chain management
- 08Claims, insurance, documentation & dispute resolution
- 09Final exam & certification
How it works for your team
Each team member earns the credential individually. Your company profile then displays how many Certified Brokers you have, visible to every shipper searching the directory.
Put Certified Brokers on your profile.
Show every shipper searching the directory that your team is trained and verified for fresh food freight. We’ll walk you through certifying your brokers.
Schedule a DemoOur partners
More leads. More shippers. More revenue.
Blue Book puts hundreds of fresh food shippers in your lanes every day. The more your team can reach, the more business you win — and the credit and verification tools mean the wins actually stick.
- ✓ Fresh, verified shippers to prospect every day
- ✓ Inbound calls from shippers who find your profile
- ✓ Win on credibility, not just the lowest rate
- ✓ Credit & verification built in, so the wins stick
How much new business could your team pull from Blue Book?
At Pro, pulling up to 250 leads a day and converting just 0.1% into new shippers — that’s real new revenue, before you factor in the bad loads you’ll avoid.
Illustrative model: assumes roughly 0.1% of available daily leads convert to new shippers at ~$8,000 in first-year revenue each. Real results depend on your team, lanes, and effort — talk to us for a model built on your numbers.
Plans built around the scale of your operation.
All plans billed annually. Contact sales for pricing.
- Verified directory listing & enhanced profile
- Logo on listing + digital billboard
- “X Certified Brokers” badge on your profile
- 50 records/seat/day export
- Credit ratings, today + 1 prior
- 4-month predictive credit score
- 10 Business Reports with Experian
- 1 Transportation Certificate
- Everything in Starter
- Full credit rating history
- 12-month predictive credit score
- Advanced search by classification, commodity & credit score
- 250 records/seat/day export
- 25 Business Reports with Experian
- Complimentary Express Updates
- 3 Transportation Certificates
- Everything in Pro
- 1,000 records/seat/day export
- 50 Business Reports with Experian
- Complimentary Who’s Viewed My Profile
- TPR ad placement (1×/yr)
- Digital billboard included
- 8 Transportation Certificates
- Everything in Growth
- Unlimited records/seat/day export
- Sales & Credit Intelligence API included
- TPR ad placement (2×/yr)
- Unlimited Transportation Certificates
- Priority support
Not sure which plan fits your brokerage?
Tell us how your team operates and we’ll point you to the right tier — no pressure, no guesswork.
Schedule a DemoHow Shippers Choose Their Freight Partners
Blue Book walks through what shippers actually look for when vetting brokers, how verified brokers win more business, and a live walkthrough of Blue Book Transportation.
- What shippers see when they look you up, and what it costs you if they don’t find you
- How top brokers are using Blue Book to get inbound calls, not just make them
- A live walkthrough of the Blue Book Transportation platform
- Live Q&A
What members say.
The combination of data, guidance, and industry expertise provided by Blue Book has been crucial in helping us grow our business while minimizing risk.
Blue Book’s comprehensive tools… help us stay ahead of market trends, ensure smooth operations, and build stronger relationships with our customers.
Blue Book’s collection service was instrumental in helping us recover funds from a customer who had been avoiding payment. Their team handled the process with professionalism, persistence, and expertise, ensuring that we were able to collect what was owed to us. We truly believe that without their assistance, we would not have received payment.
See Blue Book Transportation in action.
Schedule a quick call with our team. We’ll walk you through the platform, show you what your listing looks like today, and help you figure out the right fit for your brokerage.
- Live walkthrough of shipper discovery and prospecting tools
- See the Blue Book Credit Score and counterparty vetting in action
- Learn about the Transportation Certification program
- Understand how the platform fits your current workflow
