mushroom council

The Mushroom Council recommends five actions to help retailers boost mushroom sales for National Mushroom Month in June.

At its meeting in San Miguel de Allende, Mexico, the Mushroom Council welcomed one new board member and elected its...

The Mushroom Marketer’s Toolkit is a turnkey resource designed to help grocery retail personnel drive mushroom sales and shopper engagement.

Emmy Award-winning chef Matty Matheson will be the lead spokesperson for the Mushroom Council’s 2026 campaign.

The Mushroom Council updates MushroomCouncil.com, designed to captivate the interest of its target audience: Millennial and Gen Z consumers.

The Mushroom Council helped fuel the conversation around food and cognition at this year’s Food & Nutrition Conference & Expo.

The Mushroom Council announces a bold new marketing platform and tagline, “It’s Not Magic. It’s Mushrooms.”

The USDA announced it approved an assessment increase under the Mushroom Promotion, Research and Consumer Information Program.

The Mushroom Council partners with Domino’s in celebrating mushrooms, offering any pizza with any toppings for the value price of...

(March 4, 2025) – At its February 12-13 meeting in San Antonio, the Mushroom Council {{BB #161860}} welcomed two new...

Dec. 26, 2024 – We already know that mushrooms are among the trendiest ingredients in kitchens across the U.S., but...

NEW YORK (Aug. 27, 2024) – Six months after its debut, Mushroom Council’s BB #:161860 Mushroom Monday initiative is gaining...

LEE’S SUMMIT, MISSOURI – (AUG 6, 2024) – The Mushroom Council BB #:161860 has named produce marketing strategist Amy Wood...

LEE’S SUMMIT, MISSOURI – The Mushroom Council BB #:161860 is announcing the planned transition of Bart Minor, President. Minor has led...

Feb. 27, 2024 — The Mushroom Council BB #:161860 will target its most loyal shoppers in an all-new multimedia advertising...

January 31, 2024 — The U.S. Department of Agriculture (USDA) today announced the appointment of five members to serve on...

Jan. 30, 2024 – In recent years, annual food trend forecasts have consistently highlighted fresh mushrooms. And, each year, the...

Nov. 8, 2023 – Mushrooms aren’t just having a moment. They are a movement, whether showing up in fashion and...