idaho potato commission

Idaho potatoes bring value as consumer demand changes

As shoppers become more selective about what earns a permanent place in their carts, one ingredient consistently rose above the...

1 day ago 3 minute read

IPC awards record number of winners in 2026 Idaho Potato Lovers Display Contest

More retail produce departments than ever before competed—and won—in the 35th annual Idaho Potato Lovers Display Contest.

2 months ago 3 minute read

IPC builds record-breaking display of 250,000 Idaho potatoes

In celebration of the U.S.’ 250th birthday, the Idaho Potato Commission and County Fair Foods built the world’s largest Idaho...

4 months ago 3 minute read

Idaho Potato Commission highlights bowl sponsorship benefits

From kickoff through the final whistle, the Idaho Potato Commission maintained a strong onsite and broadcast presence.

7 months ago 4 minute read

Spuds and Cougars star in the Famous Idaho Potato Bowl 

While the Cougars deserved the on-field accolades for the victory, the stars of the post-game celebrations were the potatoes. 

8 months ago 1 minute read

Famous Idaho Potato Bowl preview

The 29th Famous Idaho Potato Bowl will feature Utah State from the Mountain West and Washington State from the Pac-12...

8 months ago 4 minute read

Idaho Potato Commission battles potato nutrition myths

The Idaho Potato Commission and the American Diabetes Association team up to tackle common nutrition myths about the potato.

9 months ago 2 minute read

Idaho Potato Commission reinforces authenticity with new commercial

The Idaho Potato Commission has launched a new television commercial, The Astronaut, designed to reinforce the value of authenticity.

9 months ago 2 minute read

Idaho Potato Commission names Foodservice Promotion Director–West

The Idaho Potato Commission has named Michael Ybarra as Foodservice Promotion Director – West, following the retirement of Armand Lobato.

10 months ago 2 minute read

IPC marks National French Fry Day with tips, giveaway

To celebrate National French Fry Day, the Idaho Potato Commission spotlights the Idaho Russet, trusted by chefs and home cooks...

1 year ago 3 minute read

Idaho Potato Commission touts success of annual retail display contest

With a 22% boost in entries this year, the 2025 Idaho Potato Lovers Display Contest put the spotlight on even...

1 year ago 3 minute read

IPC’s French fry lip balm sells out quickly

EAGLE, Idaho, Feb. 13, 2025 /PRNewswire/ — The Idaho Potato Commission’s BB #:162339 Kiss of French, a French fry-inspired lip...

1 year ago 2 minute read

Onions, potatoes face off in Rooted Rivalry football promotion

8/21/2024 REIDSVILLE, Ga. – Shuman Farms BB #:157367, an industry-leading, family-owned, year-round grower and shipper of sweet onions, is partnering...

2 years ago 6 minute read

Idaho Potato Commission hires Northeast/Midwest retail promotions director

Eagle, ID, April 29, 2024 – Watching the Idaho Potato Commission BB #:162339 go the extra mile for retailers inspired...

2 years ago 3 minute read

IPC promotes 10 reasons to eat more Idaho potatoes

EAGLE, Idaho, Feb. 1, 2024 /PRNewswire/ — It’s estimated that 74% of adult Americans set at least one New Year’s...

3 years ago 4 minute read

Idaho Potato Commission hires retail veteran as West-Canada retail promotion director

Eagle, ID, January 2, 2024 – With more than 25 years of produce industry experience under his belt, Patrick Mills...

3 years ago 3 minute read

Idaho Potato Commission swears in new chairman

Eagle, ID, November 6, 2023 – At the Idaho Potato Commission’s (IPC) BB #:162339 October meeting, Mike Telford, a grower...

3 years ago 2 minute read

Idaho Potato Commission debuts national TV commercial

Eagle, ID, October 4, 2023 – Plates were dropped, food was thrown, and dentures removed after hearing the potatoes in...

3 years ago 2 minute read

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