branding

Generation Farms announces new look

Vidalia, GA (July 30, 2020) — Generation Farms {{BB #:369223}} today unveiled an updated logo and branding, including a version...

6 years ago 2 minute read

Private label makes branding tougher

CHICAGO – Produce companies already know how difficult and expensive it can be to create and maintain a consumer brand....

7 years ago 2 minute read

Holland Super Hots arrive early – merchandise with coconuts for Memorial Day displays

The super-hot pepper season has arrived early this year. Peppers like ghost, carolina reaper and trinidad scorpion are coloring up...

7 years ago 2 minute read

Warmer temperatures mark the start of sweet corn season in California

As temperatures climb well into the 80’s and 90’s, we can tell spring is here & summer is right around...

7 years ago 2 minute read

E-commerce: the enemy of produce brands?

I gave a talk last week in Tubac, AZ, to the Association of Table Grape Growers of Mexico at their...

7 years ago 4 minute read

Wholesum to expand Fair Trade reach with organic artichokes program

Wholesum™ announced today that they will be growing their Fair Trade certified program by introducing organically grown artichokes from Salinas,...

7 years ago 2 minute read

Pure Flavor’s new Georgia greenhouse growing results

Now almost 3 months since their first picks of fresh greenhouse grown vegetables from their new Fort Valley, GA greenhouse...

7 years ago 4 minute read

Fast-tracking fresh for mid-market retailers: iTradeNetwork introduces a new fresh trading, traceability and supply chain analytics platform

iTradeNetwork, the leading global provider of on-demand supply chain management and intelligence solutions for the food and beverage industry, is...

7 years ago 3 minute read

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