Welcome to Blue Book!
Are you ready to join the thousands of companies who rely on Blue Book to drive smarter decisions? View our plans and get started today!
Still have questions? We’d love to show you what Blue Book can do for you. Drop us a line– we’ve been waiting for you.
People
Baloian Farms adds to sales staff
Family-owned Baloian Farms is pleased to announce the appointment of Diana Ybarra to the position of Account Manager.
Dole mourns its former leader David Murdock
Dole Food Company posted a memorial on LinkedIn regarding its former CEO and owner David Murdock, who died June 9...
Lineage begins search for new CFO
Lineage, Inc., the world’s largest global temperature-controlled warehouse REIT, announces the planned retirement of its CFO, Rob Crisci.
Aldi U.S. promotes COO to CEO
Aldi announces that Atty McGrath, currently Chief Operating Officer, will assume the Aldi U.S. Chief Executive role.
California Avocado Commission promotes VP to president
The California Avocado Commission Board of Directors has promoted Ken Melban to president, effective May 22, 2025.
Instacart appoints new CEO
Instacart has appointed Chris Rogers as Chief Executive Officer, effective August 15, reporting to Instacart's Board of Directors.
Agriculture Secretary releases presidential appointments at USDA
U.S. Secretary of Agriculture Brooke Rollins announced the latest slate of presidential appointments for key positions at USDA.
Ocean Mist Farms hires industry veteran in sales
Ocean Mist Farms announces the addition of industry veteran Jeff Fulton as Senior Director of Commodity Vegetable Sales.
Coborn’s names new president
Emily Coborn Wright has been promoted to President of Coborn’s, Inc., marking an important milestone in its continued growth and...
Retail executives join GS1 US board of governors
The GS1 US Board of Governors has elected four leaders to join the board from Kroger, Publix Super Markets, Sysco,...
Kapi Kapi Growers hires director of supply chain
Kapi Kapi Grower announces team expansion with the hiring of a new Director of Supply Chain focused on strategic growth...
IFPA expands leadership in East Asia
International Fresh Produce Association has announced that Sarah Pau will join the association as the country manager of East Asia.
Family Dollar names chairman and CEO
Dollar Tree announced that Duncan MacNaughton will serve as Chairman and CEO of Family Dollar following the close of the...
SpartanNash names VP marketing, retail banners
Food solutions company SpartanNash announced Matt Plumb has been named Vice President, Marketing, Retail Banners, effective immediately.
Stemilt hires East Coast merchandising manager
Stemilt announces the addition to its marketing team: Dashan Dookhu, who joins as the company’s East Coast Merchandising Manager.
Giumarra Vineyards adds to grape sales staff
The Giumarra Family adds Daniel Gomez to their sales team, specializing in sales to export markets and imports from Mexico...
Gem-Pack appoints new VP of foodservice
Gem-Pack, a leader in the fresh berry industry, appoints Tom Smith as the company’s Vice President of Foodservice.
Baloian Farms hires new business development lead
Family-owned agricultural company Baloian Farms appoints Bonny Iten to the position of business development.
Hear from our customers
Courchesne Larose Looks to Blue Book for Industry Leadership and Growth
There’s not one day that goes by that buyers don’t use the Blue Book. We have to work with the Blue Book. They’re nice people to deal with. They have so many different departments, from credit to customer service, and you get answers. Working with the Blue Book is simple. - Guy Millett, Executive Vice President

Crystal Valley Foods Relies on Blue Book
I have always relied on the Blue Book, not only for freight or collection related questions, but they are also my primary source for assessing a new or existing customer…their reports are the backbone of how I analyze the customer and what I use as my recommendations to the GM and President before we decide how to proceed. - Vanna Zuckerman, Credit & Collections Manager at Crystal Valley Foods