GreenFruit Avocados names VP of Business Development
David Fausset brings nearly three decades of experience from Mission Produce, Del Monte Fresh Produce, and Westfalia Fruit to GreenFruit.
Courtesy GreenFruit
ORANGE, CA, November 12, 2026 — GreenFruit Avocados BB #:297448 today named David Fausset, one of the produce industry’s most respected sales and business development leaders, as Vice President of Business Development.
Fausset brings nearly 30 years of experience building customer programs and the teams behind them at three of the most recognized names in the category: Mission Produce, Del Monte Fresh Produce, and Westfalia Fruit.
The appointment is the latest in a series of leadership moves at GreenFruit. In October, the company named Ryan C. Fink Vice President of Operations and promoted Giovanni Espinosa to Sales Manager and Andrew Gomez to Sourcing Manager. Together, the moves reflect a commitment to building a fully vertically integrated avocado company that closes the distance between grower and customer.
“Dave is one of the most respected people in this business, and everyone who has worked with him knows why. He leads with integrity, he follows through, and he takes care of his customers. That is the customer-first culture we are building at GreenFruit. Dave also knows how to build new programs, scale them and build the teams behind them. He will help take the strong foundation of our existing team and business model to the next level,” said Scott Bauwens, CEO, GreenFruit Avocados.
Fausset spent 17 years at Mission Produce as Director of Sales, helping build one of the industry’s most successful avocado sales organizations. He went on to serve as Vice President of Sales at Fillmore Piru Citrus and as Senior Director of Sales for the avocado program at Del Monte Fresh Produce, then spent more than five years as Director of Business Development at Westfalia Fruit. He served on the Hass Avocado Board from 2012 to 2016.
“I have had the chance to work with some of the best companies in this industry, and what GreenFruit is building is special. The model is right, the origins are right and the people are right. Customers want a partner they can count on when the market gets tight. GreenFruit has built that reputation, and I’m excited to help grow it,” said David Fausset, VP of Business Development, GreenFruit Avocados.
Across his career, Fausset has built deep relationships with retail, foodservice and wholesale customers as well as vendors and growers, and he is known throughout the industry for market insights that are hard to find. He studied business and marketing at Cal Poly San Luis Obispo.
As Vice President of Business Development, Fausset will lead the development of new customer programs, expand GreenFruit’s retail and foodservice relationships across North America and help build the sales team to support the company’s growth. The role reunites him with GreenFruit leaders he has worked alongside before, including Jim Donovan, Ryan Fink and Scott Bauwens. He will work closely with Sales Manager Giovanni Espinosa and GreenFruit’s commercial team.
Following a transformative ownership restructuring in April 2026, GreenFruit is building a fully vertically integrated avocado company spanning growing, packing, shipping and ripening operations across California, Mexico, Peru and Colombia.
About GreenFruit Avocados
GreenFruit Avocados is a vertically integrated avocado company headquartered in Orange, California. The company sources, packs, ships and ripens avocados from California, Mexico, Peru and Colombia, delivering year-round supply reliability to retail and food service customers across North America. GreenFruit’s ownership group brings together deep expertise in California growing operations, global sourcing, agricultural investment and grower relationships, united around a shared commitment to quality, supply chain transparency and grower-first partnerships. https://www.greenfruitavocados.com/
