Report: Georgia economy could suffer “catastrophic” damage under current USMCA
Economic impact models released by the University of Georgia show potentially “catastrophic” damage to the state’s fresh produce industry under the Trump Administration’s U.S. Mexico Canada Agreement. The...
Economic impact models released by the University of Georgia show potentially “catastrophic” damage to the state’s fresh produce industry under the Trump Administration’s U.S. Mexico Canada Agreement.
“The state is on track to lose nearly one billion dollars in annual economic output and over 8,000 jobs unless something occurs to slow down the increase in lowpriced (sic) Mexican imports of blueberries and vegetables,” the brief said. “On a county-by-county basis, the losses in a few cases will likely reach economic damage rarely seen since the Great Depression.”
Economists studied blueberry, bell pepper, cucumber, eggplant, squash, and tomato production in Georgia compared to Mexican imports and concluded Mexico’s growing season has expanded to overlap and overtake Georgia in the marketplace.
“In recent years Mexico has greatly expanded the weeks during which their imports compete directly with Georgia fruits and vegetables,” the brief said. “Georgia’s natural seasonal advantage has been diminished by Mexican imports arriving during Georgia’s selling season at prices well below Georgia’s production costs.”
The brief suggests the new USMCA – the Trump Administration’s replacement for the North American Free Trade Agreement, or NAFTA – needs to be renegotiated.
“The new USMCA as currently constituted contains no provision to protect American producers from seasonal damage or government subsidies, providing no remedy or relief mechanism to preserve the ability of American growers to compete fairly with Mexican imports,” the brief said. “Thus, unless the current deal is amended, these Mexican imports can cause extensive economic damage to Georgia (and American) fruit and vegetable growers with no remedy available to American growers.”
The USMCA was signed by Mexican President Enrique Peña Nieto, Canadian Prime Minister Justin Trudeau and President Trump on November 30, but has not yet been ratified by Congress.
Read a copy of the University of Georgia’s Policy Brief here.
Image sources are either licensed or customer-provided.
Pamela Riemenschneider is the Retail Editor for Blue Book Services.
News you need.
Join Blue Book today!
Get access to all the news and analysis you need to make the right decision --- delivered to your inbox.
What to read next
USHBC, NABC name Director of Communications
The U.S. Highbush Blueberry Council and North American Blueberry Council have named Taylor Vazquez to lead communications strategy.
Inside monthly Blue Book claims for October
October saw 38 claims added to the Claims Activity Tables, which is consistent with the increased activity we’ve seen in 2026.
Elevated Foods and IFPA spotlight outcomes of regenerative agriculture
Elevated Foods and IFPA convened fresh produce industry professionals for the second annual Regenerative Agriculture Tour.
FTC launches personalized pricing and compensation inquiry
Among the companies are Uber, DoorDash, Instacart, Target, and Walmart which must turn over information on pricing differences for customers.
Honeybear Brands starts Chilean cherry season
The company touts longstanding growers and import expertise that deliver quality, consistency, and dependable distribution all cherry season.
Windset Farms to expand greenhouse acreage in BC
Windet Farms commences a 38-acre ultra-lit greenhouse expansion at its Delta facility, to be developed in two 19-acre phases.
Subscribe to our newsletter
© 2026 Blue Book Services. All Rights Reserved
