Honeybear Brands kicks off apple season early with First Kiss

Elgin, Minn., August 4, 2025 – Get ready to fall in love, as First Kiss will be an early variety primer to the fall apple season.

Shipping from Honeybear Brands’ BB #:128246 Midwest facilities in mid-August, this Minnesota-grown, bright and sassy variety provides a jump start to new fresh crop sales. First Kiss, which debuted in limited supply has grown its fan base of happy shoppers over the past few years. And now it is headed back to retailer shelves in even greater numbers this season.

First Kiss is a descendant of the favorite Honeycrisp variety and developed in the same Minnesota growing region by legacy family farmers. It’s the same region where the first Honeycrisp was discovered.

A mouth wateringly sweet/tart and juicy apple with a firm, crisp bite and an eye-catching, deep scarlet skin and bright white flesh, First Kiss is a refreshing delight.

“Shoppers await the beginning of Fall apple season, and First Kiss is a welcomed sight on store shelves,” says Chuck Sinks, president of sales, Honeybear Brands. “First Kiss is a signal that the apple harvest and flavors of fall are almost here. There’s a lot of love for a First Kiss apple, but like every first kiss, it’s fleeting, so enjoy them while you can.”

About Honeybear Brands
Family owned and operated for more than forty years, Honeybear is a dual hemisphere developer, grower, packer, shipper and importer of apples, pears and cherries year-round. A pioneer in the commercialization of Honeycrisp, the company has been an industry leader in responsible, sustainable growing practices and land stewardship for many years. Honeybear Brands is a wholly owned subsidiary of Wescott Agri Products. For more information about Honeybear, visit www.honeybearbrands.com and follow us on Facebook. Honeybear® and TruEarth™ are trademarks of Wescott Agri Products.