Del Fresco Pure hosts ‘the cucumber guy’ at IFPA Expo

(KINGSVILLE, ON) October 2025 – Fresh, flavorful, and a little unexpected—Del Fresco Pure BB #:194101 is ready to make a splash at the 2025 Global Floral & Produce Show in Anaheim, California (October 17–19, 2025).

This annual event brings together produce and floral pros from around the world to spot trends, spark innovation, and celebrate the future of fresh food.

At Booth #3993, attendees can explore Del Fresco Pure’s world of flavor, sustainability, and creativity, with exciting product launches, interactive activations, and tastings designed to delight every sense.

Spotlight Event: Logan Moffitt Live at Booth #3993
Fresh and engaging—Del Fresco Pure is shaking things up this year with Logan Moffitt, the viral “cucumber guy,” on Friday, October 17, from 12 PM – 3 PM.

“We’re beyond thrilled to have Logan as our brand ambassador,” said Sonia Klinger, Marketing Manager at Del Fresco Pure. “He has a gift for turning everyday moments into something extraordinary. His playful, authentic style reflects our own spirit of innovation—and shows that even a cucumber can shine in the spotlight.”

From humble cucumber to internet superstar, Logan’s playful-yet-elevated salad series has captured the hearts (and taste buds) of fans everywhere, proving that even the simplest veggie can spark creativity, ignite conversation, and yes—achieve viral fame.

His innovative approach transforms everyday ingredients into eye-catching, flavorful creations that are as fun to make as they are to eat. Attendees at the event will get an exclusive chance to watch Logan in action, learn a few of his signature cucumber hacks, and take-home inspiration to elevate their own kitchen adventures.

“What excites me most about working with Del Fresco Pure is how much they value creativity with produce,” said Logan Moffit. “At the Global Produce and Floral Show, I’m looking forward to sharing how everyday veggies—like cucumbers—can become the star of the show when you add a little imagination.”
Join Logan at the booth and explore fresh, creative ways to enjoy produce—whether it’s adding a little flair to everyday meals or turning simple ingredients into something unexpectedly delicious.

Product Innovations on Display
Del Fresco Pure is rolling out two major highlights this year:

• Sustainable Heirloom Tomato Packaging – gorgeous heirloom tomatoes in recyclable cardboard trays, cutting single-use plastics while keeping produce fresh and protected.
• Organic English Seedless Cucumbers – a premium organic cucumber line, combining greenhouse expertise with certified organic practices for flavor consumers can feel good about.
  A Booth Experience That Pops
  The Del Fresco Pure booth is more than just a display—it’s an experience:
• Custom Heat-Press Bag Station – design a personalized tote to take home.
• Swag + Recharge Station – fuel up your devices and grab some giveaways.
• Delicious Tastings – sample the vibrant flavor of greenhouse grown produce prepared on-site.

Committed to Flavor and Sustainability
“Today’s consumers want more than just fresh produce—they want to know it’s grown with care for both people and the planet,” said Ray Mastronardi, VP of Sales, Del Fresco Pure. “Our sustainable packaging and organic line reflect that commitment. We’re proud to showcase these innovations at the Global Floral & Produce Show, where creativity and collaboration shape the future of our industry.”

Visit Del Fresco Pure at Booth #3993
From sustainable packaging to premium organic cucumbers, plus interactive activations and tasty bites, Del Fresco Pure invites attendees to see how the company is turning fresh produce into flavorful experiences.

About Logan Moffitt aka Logansfewd
Logan Moffitt, aka the “Cucumber King,” is one of the most recognizable names in viral food trends. Best known for his simple, flavorful cucumber salad recipes on TikTok and Instagram, Logan has amassed over 100 million views and turned cucumbers into an internet sensation. Developed during his time in South Korea, his recipes often blend Eastern and Western flavors in creative ways.
Beyond food, Logan shares his lifestyle, travel, and day-to-day life on YouTube, connecting authentically with his Gen-Z audience. Featured in The New York Times, Buzzfeed, Today, Better Homes & Gardens, and People, Logan is celebrated for making complex flavors accessible with everyday ingredients. His creativity and authenticity continue to inspire both brands and fans alike.

About Del Fresco Pure
Del Fresco Pure is an innovator and leader in the premium greenhouse industry that grows and markets conventional and organic produce such as tomatoes, peppers, cucumbers, and beans. We are family owned and operated for almost 70 years in Kingsville, Ontario, Canada. We pride ourselves on the quality of our produce, unsurpassed flavor and personalized customer service.

Get to know Logan Visit https://logan.delfrescopure.com/ For a daily dose of fun, flavor, and fresh ideas, follow our special guest and creative collaborator, Logan Moffitt, on Instagram and TikTok.

The Del Fresco Pure team will be at booth #3993 during the upcoming GPFS trade show, October 17-18, 2025 in Anaheim, California,

For more information, please contact Sonia Klinger, Marketing Manager at 519-733-6101 or email at soniak@DelFrescoPure.com.