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General News
IFPA taking nominations to honor retail, foodservice innovators
January 15, 2025 Washington, DC – IFPA BB #:378962 is excited to announce nominations are now open for two prestigious...
The Wonderful Company pledges $10MM to Los Angeles fire relief
LOS ANGELES – Jan. 15, 2025 – The Wonderful Company BB #:115157 today announced it is committing $10 million to...
Stemilt stresses winter pear promotions despite small crop
January 13, 2025 WENATCHEE, Wash. – Though a historically low 2024/2025 pear crop has led retailers to put the brakes...
Fraud Alert – Fraudster impersonating ‘Jerry B’
Blue Book has received multiple reports of fraud or fraudulent intent involving a scammer impersonating a former owner of a...
Pete Pappas & Sons announces new hires and promotions
Jessup, MD Jan 15 2025 – As part of its continued commitment to growth, sustainability, and excellence, Pete Pappas &...
Misha’s acquisition expands partnership with Fresh Del Monte’s logistics network
LOS ANGELES, Jan. 15, 2025 /PRNewswire/ — Misha’s Inc., a pioneering plant-based foods company, announced today the acquisition of Vertage,...
Sun World names new CEO
BAKERSFIELD, CA January 15, 2025 – Sun World International BB #:341274 today announced that their president, Bernardo Calvo, has been...
Avocados From Mexico Super Bowl promotion features Rob Gronkowski Guacline AI experience
DALLAS, Jan. 15, 2025 /PRNewswire/ — Avocados From Mexico BB #:371130 is known for serving up innovative marketing, and with...
Inflation rises to 2.9% in December, while produce rises 1%
The U.S. Bureau of Labor Statistics released its monthly Consumer Price Index Summary January 15, 2025: CONSUMER PRICE INDEX –...
Baloian Farms appoints CFO
Baloian Farms BB #:123034, a grower, packer, and distributor of premium-quality fresh produce, is pleased to announce Magatte Gueye as Chief...
Cox Farms partners with Feeding America
ATLANTA, Jan. 15, 2025 — Cox Farms, a Cox Enterprises company and the largest greenhouse operator in North America, today...
Freeze in desert region to affect lettuce quality
Markon Cooperative BB #:123315 released this desert region crop report January 13, 2025: Please click here to view a Markon...
Oppy CEO to be honored with humanitarian award
January 14, 2025 — Oppy BB #:116424 Chairman, CEO and Managing Partner John Anderson will receive the prestigious International Humanitarian...
CPMA opens registration for 2025 convention
January 13, 2025 (Ottawa, ON) – Online registration for the 2025 CPMA Annual Convention and Trade Show (CPMA 2025 Fresh...
Blue Book hires Vice President of Sales
Jason Carty has joined Blue Book Services as Vice President of Sales, overseeing the inside sales and field sales staffs.
Fresha starts Georgia carrot season with year-round supply to Eastern U.S.
Sparks, Georgia – January 13, 2025 – Fresha BB #:356720, a leading supplier of premium carrots, proudly announces the start...
USDA appoints members to Fruit and Vegetable Industry Advisory Committee
January 13, 2025 — Today, the U.S. Department of Agriculture (USDA) announced the appointment of 25 industry representatives to serve...
USDA appoints members to Fruit and Vegetable Industry Advisory Committee
The U.S. Department of Agriculture (USDA) today announced the appointment of 25 industry representatives to serve on the Fruit and...
Hear from our customers
Gaetan Bono Achieves Good ROI with Blue Book Advertising
Whenever we do advertise in the Blue Book or whenever we do spend money on different various aspects in the Blue Book, we do get a lot of feedback, a lot of comments, a lot of current suppliers and new suppliers tend to reach out and we definitely get a good return on investment there. Salvatore Lavorato, VP at Gaetan Bono

Blue Book: The Essential Tool for Smart Decision-Making at IndexFresh
I can just tell you that Blue Book goes far beyond expectations…In my career I have worked with several credit and business information reporting companies. No one can come close to the tools the Blue Book provides the Produce industry. - Merrill Causey, CFO at IndexFresh