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General News
Bee Sweet Citrus starts summer citrus season
As California's citrus season draws to a close, the Bee Sweet Citrus sales team has turned its focus to its...
National Mango Board celebrates peak season with second annual ‘Joy Ride’ tour
The National Mango Board returns its popular "Joy Ride" mango tour, bringing fresh mangos to the Chicago and Dallas areas...
IPC marks National French Fry Day with tips, giveaway
To celebrate National French Fry Day, the Idaho Potato Commission spotlights the Idaho Russet, trusted by chefs and home cooks...
IFPA gives WIC funding update
IFPA commends the Senate Appropriations Committee for advancing legislation that fully funds the SNAP for WIC Cash Value Benefit for...
USHBC report shows blueberries add billions to the U.S. economy
Blueberry growers and importers deliver a crop that contributes nearly $9.1 billion in annual economic impact to the U.S. economy.
Todd Greiner Farms to start sweet corn season
Todd Greiner Farms starts its 2025 sweet corn season with shipping set to begin the week of July 20 and...
Share-ify launches new software solution Clar-ify
Share-ify introduces Clar-ify, its latest solution in its platform built to eliminate data silos and drive end-to-end accuracy.
Aptean releases its new Fresh Produce ERP solution
Aptean announces the launch of Aptean Fresh Produce ERP, the evolution of its industry-leading Produce Pro Software.
Wonderful Pistachios team with NFL MVP for fall ad campaign
Wonderful Pistachios has a major partnership with Buffalo Bills star quarterback and pistachios farmer Josh Allen.
DNO Produce eliminates traditional single-use plastics from school product line
DNO Produce has eliminated traditional single-use plastics from its FRESHEALTH product line, integrating film packaging with biodegradation.
Super Bowl drives record avocado sales in Q1 2025
The 2025 Big Game delivered another strong performance for Hass avocados, as consumers across the U.S. stocked up.
Equifruit to share Fairtrade-certified banana affordability at OPS
Equifruit's message at OPS 2025: the cost of upgrading to Fairtrade bananas for an entire year is less than that...
Mission Produce to show organic category importance at OPS
Mission Produce will highlight its full line of fresh organic avocados and mangos and reinforce its position as a strategic...
Honeybear provides data insights on organic apple sales
Stop by booth 403 to meet the team and learn how Honeybear delivers on the growing consumer demand for organic...
Zespri touts organic kiwifruit sales, new campaign at OPS
The U.S. is Zespri’s #1 organics market globally and to support this position it launched a new campaign Grown by...
IFPA highlights produce impact of spending bill
IFPA members should take note of the following provisions in the One Big Beautiful Bill Act affecting our industry.
Trump Administration restricts foreign ownership of agriculture land
This plan elevates American agriculture as a key element of our nation’s national security, addressing urgent threats from foreign adversaries
UN accreditation allows IFPA to address plastic packaging concerns
IFPA has recently received accreditation status for the UNEP, which has plastics as among one of its many environmental concerns.
Hear from our customers
Gaetan Bono Achieves Good ROI with Blue Book Advertising
Whenever we do advertise in the Blue Book or whenever we do spend money on different various aspects in the Blue Book, we do get a lot of feedback, a lot of comments, a lot of current suppliers and new suppliers tend to reach out and we definitely get a good return on investment there. Salvatore Lavorato, VP at Gaetan Bono

Blue Book: The Essential Tool for Smart Decision-Making at IndexFresh
I can just tell you that Blue Book goes far beyond expectations…In my career I have worked with several credit and business information reporting companies. No one can come close to the tools the Blue Book provides the Produce industry. - Merrill Causey, CFO at IndexFresh