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General News
Fresh Express campaign partners with culinary creators and dietitians
Fresh Express is amplifying its "Express Yourself" campaign through a lineup of dynamic partnerships with culinary creators and dietitians.
Markon launches 2025 milestone celebrations during annual meeting
Founded in 1985, Markon Cooperative officially kicked off its year of celebrations at the May Board of Directors meeting in...
Honeybear Brands starts Chilean apple season
Honeybear Brands announces the arrival of its fresh-picked 2025 apple crop from Chile, with popular varieties like Honeycrisp and Pazazz.
Dayka & Hackett expands grape program through Mexico partnership
Dayka & Hackett announced a partnership with UVEX, a prominent Mexico-based table grape grower and exporter.
Sun World debuts Ruby Rush proprietary grape
Sun World International kicks off the 2025 grape season with the debut of its newest proprietary variety, marketed in the...
Michigan kicks off 2025 asparagus season
The 2025 Michigan Asparagus season is officially underway, bringing thick, tender spears with exceptional flavor to market.
Annual inflation cools in April to 2.3%, lowest since February 2021
Fresh fruit and vegetable prices dropped 0.7 percent in April 2025 from April 2024 and 0.1 percent from March to...
Toast launches Menu Price Monitor for monthly restaurant pricing trends
Toast has launched its new Menu Price Monitor, a tool that provides monthly insights into menu pricing trends across the...
USDA announces $99MM in grant funding through two programs
USDA announced $26.5 million in grant funding available through the Local Agriculture Market Program and $72.9 million through the SCBGP.
Ocean Mist Farms transitions to summer artichoke season
Ocean Mist Farms is wrapping up a successful spring artichoke season as the company transitions into its Northern California summer...
California Giant forecasts strong Spring and Summer strawberry supplies
A bountiful harvest of California strawberries has arrived for California Giant Berry Farms, as the company shares news of giant...
Dole plc reports ‘good performance’ in Q1 2025
“We are pleased to report another good performance for the first quarter of the 2025 financial year," said Carl McCann,...
Ag Secretary to lead trade delegation to UK, announces other planned visits
U.S. Secretary of Agriculture Brooke Rollins will visit the United Kingdom May 12-14, followed by five months of other visits.
IFPA recaps Women’s Fresh Perspectives Conference
IFPA recently concluded another inspiring Women’s Fresh Perspectives Conference, having proudly sold out for the third year in a row.
Lettuce markets remain depressed with heavy supplies and weak demand
Green leaf and iceberg markets remain depressed amid abundant supplies and weak demand. Romaine prices are slowly rising.
Bipartisan group of House members reintroduce the Farm Workforce Modernization Act of 2025
U.S. Representatives reintroduced the Farm Workforce Modernization Act, H.R. 3227, which creates a workforce solution for ag.
Creekside Organics celebrates women, family farms, and fresh produce
With National Women’s Health Week on the horizon, it’s the perfect moment to recognize women-led businesses like Creekside Organics.
FMI survey shows grocery shopping consistency despite economic challenges
American consumers continue to enjoy grocery shopping and have kept their shopping habits remarkably consistent, according to FMI.
Hear from our customers
Gaetan Bono Achieves Good ROI with Blue Book Advertising
Whenever we do advertise in the Blue Book or whenever we do spend money on different various aspects in the Blue Book, we do get a lot of feedback, a lot of comments, a lot of current suppliers and new suppliers tend to reach out and we definitely get a good return on investment there. Salvatore Lavorato, VP at Gaetan Bono

Blue Book: The Essential Tool for Smart Decision-Making at IndexFresh
I can just tell you that Blue Book goes far beyond expectations…In my career I have worked with several credit and business information reporting companies. No one can come close to the tools the Blue Book provides the Produce industry. - Merrill Causey, CFO at IndexFresh