Produce industry headlines: February 27, 2026

Good afternoon! It’s Friday, February 27, 2026 — and today’s fresh produce news spotlights value, strategy and citrus strength.

From the power of origin labeling for Florida citrus to smarter in-store placement driving profits, retailers are sharpening their focus. Loblaw leans further into discount, new research highlights the impact of ingredient transparency, and overall citrus demand remains bright this season.

As always, have something to share? Send us your feedback at news@bluebookservices.com.

Top Stories

Why origin labeling is important for Florida citrus

Despite challenges, Florida citrus still ranks high with consumers, so retailers should capitalize on this recognition and loyalty. 

Trendspotting: Increasing produce profits comes down to location, location, location

The secret to success revolves around freshness for key perishables at grocery stores.

Loblaw continues pivot to discount as shoppers demand value

With consumers increasingly seeking value, Loblaw is prioritizing its discount banners and private label products.

Ingredient Transparency Drives U.S. Shopping Decisions

New research from Acosta Group confirms shoppers are definitely reading labels.

Panera Expands Value with New $4.99 Mix & Match Lineup

The new lineup gives customers even more ways to pair their favorites with competitive pricing. 

First Watch Continues to Win Guests with Consistency and Care

After opening a record 64 stores last year, First Watch continues to win with diners.

Spotlight on Citrus: A Cheery Outlook

Solid demand and ample supply are the bywords for this season as growers bet on perennial favorites and specialty citrus.