On the Air with California Grapes
Fresno, CA – Radio commercials for California grapes created with major influencers are live and on the air. Four radio show influencers have recorded radio commercials focused on...
Fresno, CA – Radio commercials for California grapes created with major influencers are live and on the air.
Four radio show influencers have recorded radio commercials focused on choosing Grapes from California as a healthy snack.
Amy Brown voiced radio spots that are running on stations airing The Bobby Bones Show and Women of iHeart Country radio shows, plus on the 4 Things with Amy Brown podcast.
Enrique Santos is reaching Spanish-speaking consumers on stations that air the Tu Mañana program and English-language stations that air On the Move, plus on the Hola, My Name Is podcast.
Mario Lopez voiced California grape spots that are running on stations airing On with Mario Lopez and iHeartRadio Countdown, plus on the On with Mario Lopez podcast.
On stations that air The Steve Harvey Morning Show, California grape spots featuring Nephew Tommy are airing.
The ads will run through mid-December.
You can listen to the August and September spots here. The influencers will record new spots each month.
Image sources are either licensed or customer-provided.
News you need.
Join Blue Book today!
Get access to all the news and analysis you need to make the right decision --- delivered to your inbox.
What to read next
Mexican avocado harvest to resume, but disruptions to affect market for weeks to come
Disruptions to harvesting activity in Michoacán, Mexico over the past two weeks have tightened U.S. avocado supplies and driven markets up.
Inteligistics introduces InteliView Harvest-to-Cool to close gap between harvest and cooling
New InteliCool enhancement puts every pallet on the clock from receiving to cooling and opens the path to harvest-to-cooler visibility.
U.S. food insecurity jumps most in over four years, dunnhumby finds
One in three U.S. consumers (34%) say they skipped meals or cut meal sizes in the past year for financial reasons, up 7 points since December.
Elevated Foods and IFPA spotlight outcomes of regenerative agriculture
Elevated Foods and IFPA convened fresh produce industry professionals for the second annual Regenerative Agriculture Tour.
FTC launches personalized pricing and compensation inquiry
Among the companies are Uber, DoorDash, Instacart, Target, and Walmart which must turn over information on pricing differences for customers.
Honeybear Brands starts Chilean cherry season
The company touts longstanding growers and import expertise that deliver quality, consistency, and dependable distribution all cherry season.
Subscribe to our newsletter
© 2026 Blue Book Services. All Rights Reserved
