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Roger Pepperl’s wisdom on raising consumption
Roger Pepperl retires as marketing director at Stemilt Growers BB #:113654 at the end of the year. In addition to...
Making progress to speed up traceback
Food safety work in the produce industry continue to make strides, as recent investigation pilots showed a path toward a...
Cosmic Crisp needs a little more fanfare, retail
Fresh apple holdings are down (about 13% from last year), but you know what’s not? Cosmic Crisp. The managed variety...
The Produce Reporter Week in Review – December 11, 2020
Pamela and Greg discuss why Dollar General is calling self-distribution the “gift that keeps on giving,” restaurants in economic “free...
See Buc-ee’s, the world’s largest convenience store
As we’ve been publishing the Produce Blueprints November/December feature on convenience stores, I can’t help but be a Texan about...
The Produce Reporter Week in Review – December 4, 2020
Pamela and Greg discuss fresh produce opportunities for foodservice, convenience stores and … chonky blueberries … in this week’s episode....
Thanksgiving retail buying alters the produce mix
In this month’s produce performance report at retail from 210 Analytics, fresh produce was up 7.5 percent during the October...
Shopper Insights 2020: How demographics guide new product trials
I talked with Karen Nardozza of Moxxy Marketing about the latest installment in our Shopper Insights 2020 series, which analyzes...
The Produce Reporter Week in Review – November 20, 2020
Pamela and Greg talk about how we’re seeing the FDA’s New Era of Smarter Food Safety already reflected in fresh...
Florida-grown vegetable price rise could go through winter holidays
The tropical storm that hit Florida last week and damaged crops could have lasting effects on vegetable markets. “We see...
The Produce Reporter Week in Review – November 13, 2020
Pamela and Greg discuss a tale of two food box contracts, including a new San Antonio-based “caterer” with a multimillion...
Review: Nature Fresh compostable cuke wraps
I wouldn’t say the COVID-19 pandemic shifted consumer concerns about plastic entirely, but it does seem to have put it...
The Produce Reporter Week in Review – November 6, 2020
Pamela breaks vacation to join Greg to talk about the latest USDA food box news. She also received some pineapple...
Shopper Insights 2020: Creative ways to influence new item trial
In this week’s analysis of shopper trends, we found that family and friend influence was the top driver for a...
The Produce Reporter Week in Review – October 30, 2020
Pamela and Greg talk about the how an FDA notice on an E. coli outbreak could affect the leafy greens...
The Produce Reporter Week in Review – October 23, 2020
Greg’s on vacation but that doesn’t mean he doesn’t have a few minutes to call in from the golf course...
Bolthouse Farms Carrot Dog: a product review
Most of the time you don’t want to know what’s in a hot dog. Just think of the classic movie...
The Produce Reporter Week in Review – October 16, 2020
Pamela and Greg talk about two of the biggest innovations to come out of Virtual Fresh Summit 2020 — Del...
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