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analysis
The LGMA: A Progress Report
Last week marked the retirement of Scott Horsfall, the first CEO of the Leafy Greens Marketing Agreement, BB #:210653 created...
Foodservice Recovery Part 3: Lessons Learned
For the last year, the Produce Marketing Association BB #:153708 has met with a group of members weekly to discuss...
PMA-United’s big merger opportunity
The long anticipated merger between the United Fresh Produce Association BB #:145458 and Produce Marketing Association BB #:153708 hit on the...
Foodservice Recovery Part 2: Longterm Change
For the last year, the Produce Marketing Association BB #:153708 has met with a group of members weekly to discuss...
Feds turn off tap in San Joaquin Valley
Sometimes the news items that I find most staggering go almost unremarked in most quarters. The latest story that fell...
ProduceIQ: Supply shortages drive prices higher
Prices are on the upswing, climbing another 7 percent on an industry-wide basis. Momentum continues to build as temperatures rise...
Dollar General makes smart produce bet
A few years ago, I noticed Dollar General was adding produce to its stores. At the time, the amount of...
The Produce Reporter Week in Review – March 26, 2021
Pamela checks in from Dallas at the Viva Fresh, the first in-person produce industry event in more than a year....
Spring has sprung
Spring has arrived in the Midwest. With it comes color in the form of daffodils and tulips, blue skies, and...
Connect with consumers during Farmworker Awareness Week
Those of us who work in agriculture know the essential role that farmworkers play in bringing fresh, healthy food to...
Produce eating trends present a confusing picture
Are Americans eating more fruits and vegetables, or less? Recent reports have given conflicting messages. On the one hand, a...
ProduceIQ: Growers succeed in lifting prices
Blueberries are this week’s winner, helping the ProduceIQ Index jump to the highest prices for a week #11. Overall, markets...
Getting bigger vs. getting better
In a recent press release by Progressive Produce BB #:113613, CEO Jim Leimkuhler, who is retiring at the end of...
Immigration reform no closer to reality
The U.S. House of Representatives expect to pass the Farm Modernization Workforce Act as soon as Thursday, March 18. The...
Inside the whale: Amazon Fresh and me
Maybe I just didn’t go with the right attitude. A couple of months ago, I wrote a column expressing skepticism...
Brexit: building trade access and market presence
After four years of Brexit talk, one might be forgiven for thinking that we have had enough of discussing the...
ProduceIQ: The coming of Spring thaws frozen demand
Following the cold, long days of winter, the coming of spring invites optimism for increased demand in fresh produce. Week...
A coming produce item: Fresh sea vegetables
Like everyone, I suppose, who has ever strolled along a beach on the California coast, I have been awed by...
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