Honeybear Brands now shipping Honeymoon apples to retail

Elgin, Minn., October 27, 2026 – Honeybear Brands BB #:128246, a leading grower, marketer and developer of premium conventional and organic apples, pears and cherries, is shipping their proprietary golden-hue variety – Honeymoon – to retailers nationwide.

This firm, exceptionally clean, yellow apple offers retailers a refreshing color punch and exceptional eating experience in the produce aisle.

At a time when consumers are seeking healthy fiber-rich eating options, this beautiful butter yellow gem offers the bright and tempting color pop in-aisle that retailers desire and an eating experience shoppers will love. Marry that with a vibrant two pound pouch, and you’ve got a register that rings.

“Honeymoon is a late season variety from Washington with excellent pressures which stores and travels really well. We have been working for over a decade to develop the right apple cross that could meet both retailer desires and consumer’s high expectations of exceptional apple eating experience,” said Chuck Sinks, president of sales and marketing, Honeybear Brands.

“Honeymoon is pure gold. It has the perfect firm texture combined with a sweet, mellow, tropical flavor profile. We know shoppers will fall in love with this sunny apple and savor it while it’s available.”

The Honeymoon apple is open-pollinated Honeycrisp cross and is the latest commercial release from Honeybear’s Apple Varietal Development program.

About Honeybear Brands
Honeybear Brands is a multi-generational grower, marketer, and innovator of premium conventional and organic apples, pears, and cherries. With operations rooted in the world’s finest growing regions, Honeybear combines sustainable farming practices with state-of-the-art packing facilities strategically located across the U.S. to deliver fresher, faster, and packed-to-order fruit. A robust year-round import program further ensures consistent supply and exceptional quality for retail partners and consumers alike.

Honeybear Brands is a wholly owned subsidiary of Wescott Agri Products.

For more information about Honeybear, visit www.honeybearbrands.com. Please contact your Honeybear representative for more information. Honeybear is a trademark of Wescott Agri Products.