Welcome to Blue Book!
Are you ready to join the thousands of companies who rely on Blue Book to drive smarter decisions? View our plans and get started today!
Still have questions? We’d love to show you what Blue Book can do for you. Drop us a line– we’ve been waiting for you.
General News
International Fruit Genetics takes steps to protect proprietary grapes in China
Bakersfield, CA (May 5th, 2020) – INTERNATIONAL FRUIT GENETICS, LLC (IFG) has taken steps to protect its intellectual property in...
Mushrooms enjoy strong retail spring
Aside from a slight volume and price blip in mid-March when lockdown orders began, mushrooms have enjoyed a strong 2020...
Viva Fresh Clean Eating Challengers to show results in virtual event
Mission, Texas; May 4, 2020: Viva Fresh may have been canceled but that isn’t going to put a pause on...
Braga Fresh hires Kori Tuggle as VP Marketing
SOLEDAD, Calif. – May 5, 2020 – Produce marketing executive Kori Tuggle joined Braga Fresh BB #:206762 in a new...
Care in Crisis: Blue Book Apps
In Blue Book Services’ “Care in Crisis” second video, Jeff Lair, Blue Book’s Marketing Director, joins Director of Media Development...
USDA files PACA action against Ohio company
WASHINGTON April. 29, 2020 – As part of its efforts to enforce the Perishable Agricultural Commodities Act (PACA) and ensure...
USDA suspends two Florida firms’ PACA licenses
WASHINGTON, May 1, 2020 – As part of its efforts to enforce the Perishable Agricultural Commodities Act (PACA) and ensure...
Awe Sum Organics offers Fair Trade certified organic grapes from Mexico
At Awe Sum Organics, Inc., Santa Cruz, CA BB #:157008, we are thrilled to offer our new crop, Organic and...
Lemon struggles pre-date pandemic
Even with meager volumes pre-dating the pandemic, lemon prices remain lower than previous seasons. TOTAL CONVENTIONAL LEMON VOLUME – SEPTMEBER...
USDA announces additional food purchase plans
WASHINGTON, May 4, 2020 – U.S. Secretary of Agriculture Sonny Perdue today announced details of $470 million in Section 32...
Oppy adds new brand for cherry season
As one of the few seasonal fruits left, cherries are among Oppy’s BB #:116424 most anticipated offerings due to their...
California cherry harvest begins with extra precautions
SACRAMENTO, CA–(BUSINESS WIRE)–Cherry harvest has started in California bringing with it hope, health and new beginnings – all things we...
Markon crops report: Lettuce, strawberries offer high quality at low prices
Most crops have a hard time adjusting to changing demand, so the pandemic, which shut down most restaurant dining rooms...
Keep It Fresh brings shelf-life extension products to North America
The company behind Keep It Fresh shelf-life extension products have plans for North American Expansion. India-based RDM Industries BB #:363754...
The Produce Reporter Week in Review – May 1, 2020
Greg and Pamela discuss changing shopping patterns during the COVID-19 crisis, including how consumers changing the day they’re shopping affects...
United Fresh names 2020 Produce Excellence in Foodservice Award winners
WASHINGTON, D.C. (May 1, 2020) – Nine of the country’s most innovative chefs and foodservice professionals representing an array of...
Pear supplies falling fast
Late season pear volumes are dropping faster than normal, which may have helped keep prices stable during the pandemic. Volume...
PMA to deliver virtual foodservice conference
STATEMENT FROM PRODUCE MARKETING ASSOCIATION CHIEF MARKETING OFFICER LAUREN SCOTT: We have made the difficult, yet prudent decision to postpone...
Hear from our customers
Gaetan Bono Achieves Good ROI with Blue Book Advertising
Whenever we do advertise in the Blue Book or whenever we do spend money on different various aspects in the Blue Book, we do get a lot of feedback, a lot of comments, a lot of current suppliers and new suppliers tend to reach out and we definitely get a good return on investment there. Salvatore Lavorato, VP at Gaetan Bono

Blue Book: The Essential Tool for Smart Decision-Making at IndexFresh
I can just tell you that Blue Book goes far beyond expectations…In my career I have worked with several credit and business information reporting companies. No one can come close to the tools the Blue Book provides the Produce industry. - Merrill Causey, CFO at IndexFresh