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General News
Good Company: Serendipity
Purveyors of produce are dedicated and passionate, but few set their sights on a career in fruit and vegetables from...
The Produce Reporter Week in Review – May 8, 2020
Greg and Pamela talk avocados, pandemic shopping and Sprouts Farmers Market’s evolving company strategy in this week’s episode. Related stories:
Grape market spring transition sped up by pandemic
Chile’s grape season is ending faster than normal due to the COVID-19 pandemic, but prices have stayed steady this spring....
United Fresh Releases Spring 2020 Fresh Insights for Foodservice
WASHINGTON, D.C. (May 8, 2020) – The Spring 2020 issue of United Fresh’s Fresh Insights for Foodservice is now available....
Avocados From Mexico delivers Cinco de Mayo meals to workers in New York and Dallas
May 5, 2020 – Avocados From Mexico (AFM), a wholly-owned subsidiary of the Mexican Hass Avocado Importers Association (MHAIA), delivered...
USDA approves $1.2 billion in contracts for Farmers to Families Food Box Program
Here are the the contracts related to fresh produce and combination boxes valued above $10 million: Caribbean Produce Exchange $107,040,000...
California Strawberry Commission adds coronavirus safety guidance
PRESS RELEASE: WATSONVILLE, CA (May 6, 2020) – I Pick Safety is a new effort from the California Strawberry Commission...
A way for growers to operate more safely near an animal feed lot
The produce industry has been working on how to operate more safely near concentrated animal feeding operations or CAFOs. The...
iFoodDS acquires HarvestMark
PRESS RELEASE: SUNNYVALE, Calif., May 6, 2020 /PRNewswire/ — Trimble (NASDAQ: TRMB) announced today that iFoodDecisionSciences, Inc. (iFoodDS) has acquired Trimble’s HarvestMark® BB #:311190...
Avocados rebound from pandemic hit
Even the avocado market was affected when the COVID-19 pandemic hit the economy in mid-March, but it appears to have...
Smaller cherry crop projected from the Northwest
Crop Size – First, the Northwest Cherry Growers’ BB #:162657 Field Estimate team has compiled an initial (“Round 1”) projection...
Fresh Innovations names new CEO
Stockton, CA, May 4, 2020 – Fresh Innovations, BB #:210158 a leading supplier of sliced fresh apples and other fresh-cut...
Pandemic takes toll on romaine market
Romaine prices have struggled this year, particularly after mid-March stay-at-home orders closed restaurant dining rooms. Volume since early March has...
California pear growers say no to anti-ripening treatments
PRESS RELEASE: Sacramento, CA — California pear farmers have united as an industry with a pledge to never use post-harvest...
Natural Delights launches Game Night sweepstakes
YUMA, AZ. (May 6, 2020) – This promotion sets out to encourage households to plan a game night with family...
Suppliers allege $750K in losses in PACA trust claim
About twenty produce suppliers have an order granting a PACA trust claims procedure against Rain Forest Produce, Inc. BB #:288753...
Peruvian asparagus importers promote new website
FOR IMMEDIATE RELEASE: May 4, 2020. The Peruvian Asparagus Importers Association (PAIA) publicizes their Peruvian Asparagus Importers Association website. With...
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Gaetan Bono Achieves Good ROI with Blue Book Advertising
Whenever we do advertise in the Blue Book or whenever we do spend money on different various aspects in the Blue Book, we do get a lot of feedback, a lot of comments, a lot of current suppliers and new suppliers tend to reach out and we definitely get a good return on investment there. Salvatore Lavorato, VP at Gaetan Bono

Blue Book: The Essential Tool for Smart Decision-Making at IndexFresh
I can just tell you that Blue Book goes far beyond expectations…In my career I have worked with several credit and business information reporting companies. No one can come close to the tools the Blue Book provides the Produce industry. - Merrill Causey, CFO at IndexFresh