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General News
Twin River adds organic citrus to fresh lineup
Twin River BB #:327423 is excited to announce the addition of organic citrus to their already robust berry lineup, just...
Greenhouses: Here, there, anywhere
Rooftop growing has long been popular in urban areas, as it takes advantage of unused space, open air, and sunlight,...
USDA proposes adding Romas to Florida tomato marketing order
The U.S. Department of Agriculture is proposing changes to the handling requirements under the federal marketing order for tomatoes grown...
United Fresh Live! Preview
United Fresh LIVE! is a response to an unprecedented challenge to our industry and our world. While citizens around the...
Tomato price rise unrelated to pandemic
Tomatoes volumes are in a downward trend in June, which is causing prices to be higher than previous years for...
Care in Crisis: Blue Book Predictive Score
In Blue Book Services’ “Care in Crisis” video No.6, Marketing Director Jeff Lair describes the benefits of the Blue Book...
Braga Fresh to debut items at United Fresh Live
SOLEDAD, Calif. – June 10, 2020 – Braga Fresh BB #:206762 is introducing items at the United Fresh Live virtual...
Ten Democratic Senators question USDA Food Box program
Ten Democratic senators sent a letter to Agriculture Secretary Sonny Perdue questioning the efficiency and effectiveness of the USDA Farmers...
California Avocado Commission outlines its United Fresh Live plans
IRVINE, Calif. (June 10, 2020) – It is peak California avocado season and the California Avocado Commission BB #:145028 is...
Chilean citrus exports to increase this season
Summer is just around the corner, and that means it’s time for Citrus from Chile! The Chilean Citrus industry is...
Greenhouses: Old methods, new technology
Although the basic tenets of greenhouse growing haven’t changed all that much since the Victorian era—protecting crops indoors with controlled...
The benefit of hindsight
It is easy to become transfixed on the future, so much so that we may forget about the past and...
Onions gain some market stability
Onions have had an eventful spring with the pandemic, but as crops transition in late spring and early summer, there’s...
Vegetables continue to drive retail sales
During the last week of May, restaurants in many states had started to reopen dine-in facilities with social distancing measures...
Field Fresh Farms expands retail distribution in response to market changes
Watsonville, CA (June 9, 2020) — Field Fresh Farms BB #:169833, a leading grower/shipper of conventional and organic produce, has...
Ohio firm posts $90,000 employment bond
WASHINGTON, June 9, 2020 – Great Lakes Packers Inc., BB #:102690 operating out of Bellevue, Ohio, has posted a $90,000...
PBH’s United Fresh Live plan includes influencer marketing and consumer behavior education
June 10, 2020 – The Produce for Better Health Foundation (PBH) BB #:157162 will add unique value during United Fresh...
Greenhouses: Demand begets opportunity
Like chefs and restaurant patrons, most shoppers are no longer satisfied with only two or three varieties of their favorite...
Hear from our customers
Gaetan Bono Achieves Good ROI with Blue Book Advertising
Whenever we do advertise in the Blue Book or whenever we do spend money on different various aspects in the Blue Book, we do get a lot of feedback, a lot of comments, a lot of current suppliers and new suppliers tend to reach out and we definitely get a good return on investment there. Salvatore Lavorato, VP at Gaetan Bono

Blue Book: The Essential Tool for Smart Decision-Making at IndexFresh
I can just tell you that Blue Book goes far beyond expectations…In my career I have worked with several credit and business information reporting companies. No one can come close to the tools the Blue Book provides the Produce industry. - Merrill Causey, CFO at IndexFresh