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General News
No slowing down strawberries
Strawberries have ridden strong consumer demand to overcome market challenges all year, so why let a little fire get in...
La Dona Fruit launches vibrant tropical brand
MEDELLIN, COLOMBIA – La Dona Fruit – a leading producer and exporter of fresh golden pineapples and tropical fruits in...
USDA extends food box contracts through mid-September to avoid gaps
Washington, D.C., Aug. 28, 2020 – U.S. Secretary of Agriculture Sonny Perdue announced today that the U.S. Department of Agriculture’s...
Mission Produce announces new Vice President of North American Sales
Oxnard, CA – Mission Produce, BB #:118126 the world’s most advanced avocado network, today announced the promotion of Stephen Fink...
Salinas conditions improve with ashes left behind
After a heatwave was followed by wildfires, causing harvesting and shipping delays in Salinas, CA, area, conditions have improved. Air...
DMA Solutions offers virtual event support ahead of Fresh Summit
DALLAS, TX – As “virtual” becomes the new norm in 2020, DMA Solutions BB #:188910 announces new service offerings to...
Dan Andrews Farms completes export campaign with Hazel Tech on melons
CHICAGO – Hazel Technologies Inc., BB #:302595 a USDA-funded technology company delivering new solutions for fresh produce to extend shelf-life,...
Pear Bureau Northwest promotes Creative Marketing Manager
PORTLAND, Ore. – Pear Bureau Northwest (PBNW) BB #:162426 is pleased to announce that Neil Ferguson has been promoted to...
California Giant Berry Farms announce strawberry supplier’s Sustainability Certification
Watsonville, CA –California Giant Berry Farms BB #:121061 and Measure to Improve, LLC (MTI) BB #:294542 announce the Sustainably Grown certification...
Church Brothers Farms launches new Green Giant Fresh items
SALINAS, CA – Church Brothers Farms BB #:161800 is expanding its value-added offerings to the retail segment with the introduction...
Radish demand slowly builds
Summer tends to be the slow time for radishes, but 2020 has been another strong volume year, building on increasing...
Watermelon board finds new ways to promote in foodservice
Winter Springs, FL – August 25, 2020 – Watermelon continues to find its place on menus throughout the country despite...
FPAA promotes two staff members
PRESS RELEASE — NOGALES, Ariz. (Aug. 24, 2020) – In order to ensure growth in a changing environment, the Fresh Produce...
USDA begins issuing food box agreements for round three
Washington – Aug. 25, 2020 – Yesterday, President Donald J. Trump and U.S. Secretary of Agriculture Sonny Perdue announced up...
Demand for SugarBee-brand cider previews strong apple season ahead
Chelan, Wash. – Chelan Fresh’s BB #:170403 SugarBee-brand apple cider began shipping this month and is already flying off retailers’...
FLM Harvest provides grant to promote PBH research
August 26, 2020 – FLM Harvest today announces it has selected the Produce for Better Health Foundation BB #:157162 as...
California LGMA updates food safety practices
Sacramento, CA — The California Leafy Greens Marketing Agreement Board BB #:210653 voted last week to accept several updates to...
Care In Crisis: The Know Your Commodity Guide
In Blue Book Services “Care in Crisis” video No. 13, Marketing Director Jeff Lair highlights The Know Your Commodity Guide...
Hear from our customers
Gaetan Bono Achieves Good ROI with Blue Book Advertising
Whenever we do advertise in the Blue Book or whenever we do spend money on different various aspects in the Blue Book, we do get a lot of feedback, a lot of comments, a lot of current suppliers and new suppliers tend to reach out and we definitely get a good return on investment there. Salvatore Lavorato, VP at Gaetan Bono

Blue Book: The Essential Tool for Smart Decision-Making at IndexFresh
I can just tell you that Blue Book goes far beyond expectations…In my career I have worked with several credit and business information reporting companies. No one can come close to the tools the Blue Book provides the Produce industry. - Merrill Causey, CFO at IndexFresh