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General News
PMA chairman sees healthier lifestyles, healthier world
It might be a crazy time to take the chairmanship of the Produce Marketing Association, BB #:153708 but incoming chairman...
USA Pears launches Instagram AR filter
PORTLAND, Ore. – October 15, 2020 – USA Pears BB #:162426 has officially launched a brand new augmented reality (AR)...
The Produce Reporter Week in Review – October 16, 2020
Pamela and Greg talk about two of the biggest innovations to come out of Virtual Fresh Summit 2020 — Del...
PMA’s Virtual Fresh Summit, by the numbers
The Produce Marketing Association wrapped up the âliveâ events of Virtual Fresh Summit 2020, but the digital platform will be...
California lettuce, leaf prices keep rising
Prices on many leaf and lettuce items from the Salinas, CA, area keep rising for a variety of reasons from...
FDA updates peach outbreak investigation, source not determined
The FDA, along with CDC, Canadian, state and local partners, has been investigating a multistate outbreak of Salmonella Enteritidis infections linked to...
Mexico takes larger share of U.S. bell pepper market in 2020
Despite the turbulence in the economy this year, the bell pepper continues to be a strong crop in multiple regions....
La Dona Fruit opens new Colombia packinghouse
MEDELLIN, COLOMBIA â La Dona Fruit BB #:369950 â a leading producer and exporter of fresh golden pineapples and tropical...
Brighter Bites partners with Good Foods to “sack hunger”
PLEASANT PRAIRIE, WI â In an effort to help provide fresh foods and resources to the Brighter Bites organization, Good...
Ark Foods introduces Clean Label Salads at PMA Fresh Summit
Brooklyn, NY: Ark Foods BB #:290462 â the modern-day farming company bringing unique vegetables and vegetable-based creations to the produce...
CPMA creates task force to address CFIA romaine import rules
As of October 7, 2020, the Canadian Food Inspection Agency (CFIA) requires importers to either provide proof that romaine lettuce...
Wonderful Pistachios launches new marketing campaign
LOS ANGELES â Today, Wonderful Pistachios BB #:355607 launched a new marketing campaign titled âThe Next Big Thingâ with commercials...
Bolthouse Farms debuts new line of “swaps,” including a hot dogs made of carrots
PRESS RELEASE: BAKERSFIELD, Calif., Oct. 13, 2020 /PRNewswire/ — Taking a giant leap toward their long-term vision of Plants Powering...
Exploring pandemic shopping trends with staying power Â
The produce industry has watched shopper behavior closely during the pandemic in an effort to predict whatâs coming next. IRI Worldwideâs Jonna Parker joined...
California LGMA new website targets consumers, food professionals
Sacramento, CA â The California Leafy Greens Marketing Agreement (LGMA) BB #:210653 has launched a new website dedicated to everything...
PMAâs Nancy Tucker announces retirement at Fresh Summit reception
Newark, DE â Produce Marketing Association BB #:153708 Vice President, Nancy Tucker, announced her retirement at the Fresh Summit 2020...
The Virus and Gen Z
One question hangs over Gen Z, as it does over everyone else: how will the coronavirus of 2020 change things?...
Shopper Insights 2020: Who wants to try new items?
The great hurdle for a marketer of anything is getting your customer to try something new. In the fresh produce...
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