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General News
Labor: Employees crave meaningful work
The Employee Experience Index report, from the IBM Smarter Workforce Institute and Workhuman, finds that meaningful work, which fully utilizes...
Tomato prices rise, showing signs for strong Q4
The tomato industry has weathered the pandemic well, and this fall, both volume and prices are higher than the past...
Hazel Tech to host First Mango Quality Summit
The virtual event, held on November 25, 2020, will feature discussion of the latest mango quality research and feature talks...
Shopper Insights 2020: Creative ways to influence new item trial
In this week’s analysis of shopper trends, we found that family and friend influence was the top driver for a...
Survey shows consumers still need human connection when shopping online
A survey from Robinson Fresh BB #:100586 Eden Prairie, MN, shows that online grocery shopping isn’t going away any time...
Blue Book Score Update
The November Blue Book Scores that were published to Blue Book’s web site on November 3rd were discovered to be...
Applewood Fresh and The Produce Moms launch innovative packaging
Innovative Packaging Links Kids of All Ages to a Virtual Field Trip to Michigan Apple Orchards November 4, 2020 –...
Labor: Culture is set from the top down
Company ownership and top management are critical to creating a workplace where employees have a positive experience. “It starts at...
Shopper Insights 2020: When looks aren’t enough
We’ve already covered the fact that looks draw consumers in when it comes to their regular produce purchases, but sometimes...
House and Senate Ag Committees see new leadership
With the retirement of Senator Pat Roberts (R-KS), we already knew we’d see a new chairperson of the Senate Agriculture...
Labor: Experience trumps money
Artificial Intelligence platforms examine data that measures mostly employee experience in the workplace rather than financial factors. “Culture has become...
Florida grower-shipper will work 24-7 to fill $68MM food box contract
It may seem like a huge step up to go from packing 12,000 food boxes to 1.7 million from round...
Stemilt strives to set new standard for pear flavor
WENATCHEE, Wash. – Producing Rushing Rivers pears is no easy feat. From perfecting growing practices to flawless ripening and packing...
Jacobs Farm del Cabo kicks off organic holiday herbs
Santa Cruz, CA — With the start of the holiday season and Thanksgiving fast approaching, Jacobs Farm del Cabo’s BB...
USDA cites onion packer for PACA violations
WASHINGTON, Nov. 3, 2020 – The U.S. Department of Agriculture (USDA) has imposed sanctions on First Fruits Holdings LLC, doing...
Labor: AI and the employee experience
Labor shortages have been a long-running issue in the fresh produce industry, at least until Covid-19 hit, and employees have...
A produce industry look at the elections
Each presidential candidate has a very different vision for our country should he win the presidential election this week, but...
Pacific Organic signs citrus agreement with Flavor King
Pacific Organic BB #:285823 is delighted to announce the beginning of another Sonoran citrus season and an exclusive marketing agreement...
Hear from our customers
Gaetan Bono Achieves Good ROI with Blue Book Advertising
Whenever we do advertise in the Blue Book or whenever we do spend money on different various aspects in the Blue Book, we do get a lot of feedback, a lot of comments, a lot of current suppliers and new suppliers tend to reach out and we definitely get a good return on investment there. Salvatore Lavorato, VP at Gaetan Bono

Blue Book: The Essential Tool for Smart Decision-Making at IndexFresh
I can just tell you that Blue Book goes far beyond expectations…In my career I have worked with several credit and business information reporting companies. No one can come close to the tools the Blue Book provides the Produce industry. - Merrill Causey, CFO at IndexFresh