Welcome to Blue Book!
Are you ready to join the thousands of companies who rely on Blue Book to drive smarter decisions? View our plans and get started today!
Still have questions? We’d love to show you what Blue Book can do for you. Drop us a line– we’ve been waiting for you.
General News
FFVA names new director of labor relations
MAITLAND, Fla. – The Florida Fruit & Vegetable Association BB #:153753 has named James “Jamie” Fussell, Jr. as its new...
Virtual 2021 Mid-Atlantic Fruit and Vegetable Convention opens Feb. 8
The virtual 2021 Mid-Atlantic Fruit and Vegetable Convention will open this Monday, February 8 and live sessions will continue until...
FDA to use new romaine sampling plan in Yuma
February 5, 2021 — The U.S. Food and Drug Administration is launching an assignment to collect romaine lettuce samples from...
Stemilt apple analysis shows sales up over last year
February 5, 2021 WENATCHEE, Wash. – Apple sales were up nearly five percent year over year from November 7, 2020...
Southern hemisphere expects another citrus record export year in 2021
Southern hemisphere citrus growers plan to follow up 2020 record demand with another record export crop in 2021. While it’s...
COVID Tech: Finding new best practices
Businesses may have scrambled at the onset of the coronavirus and the shutdown that followed, but the months since have...
Mushrooms trending as “next big thing” in 2021
With 2021 well underway, mushrooms are continuing their annual trend of placing high among annual food and health trend lists....
John Burton reflects on retirement after 50 years with Peter Rabbit Farms
From loading railcars with 75 pound bags of carrots to running the third largest fresh carrot packing facility in the...
Revol Greens expansion delivers more local greens
Revol Greens’ BB #:358676 greenhouse expansion allows it to serve customers at a new level. Tom Thompson, Chief Revenue Officer,...
Meet FRSHst: Del Monte’s new healthy restaurant concept
CORAL GABLES, Fla., Feb. 2, 2021 /PRNewswire/ — FRSHst™, the innovative fresh and healthy dining experience from Fresh Del Monte Produce BB...
Burger King France gives away fresh potatoes to help farmers
You want fries a bag of potatoes with that? Starting February 2, participating Burger King locations in France are giving...
Bard Valley study shows date category growth
YUMA, AZ (February 3, 2021) – The date category grew in 2020 translating $6.0 million in incremental sales reaching $114.7...
Southern Specialties expands its Mexican asparagus
February 3, 2021 Southern Specialties BB #:142198, a leading grower, importer, processor and distributor of asparagus is ramping up its...
Allen Lund Co. acquires Magic Valley Truck Brokers
The Allen Lund Company BB #:107465 is pleased to announce the acquisition of Magic Valley Truck Brokers, Inc. based in...
Greenhouse firm AppHarvest goes public
MOREHEAD, Ky., Feb. 01, 2021 (GLOBE NEWSWIRE) — AppHarvest, a leading AgTech company and Certified B Corp building and operating...
Pacific Coast Fruit acquires NW rival
Portland, OR-based Pacific Coast Fruit BB #:100777 has acquired rival Northwest Specialty Produce, Inc., BB #:166976 Seattle. According to the...
Naturipe makes sales, operations promotions
Salinas, CA – Naturipe Farms BB #:116078 is pleased to announce the promotions of three of its valued long-term employees....
Brighter Bites strengthens partnership with Houston Food Bank
HOUSTON, TX – Brighter Bites, BB #:326876 a nonprofit organization that delivers fresh fruits and vegetables directly into families’ hands,...
Hear from our customers
Gaetan Bono Achieves Good ROI with Blue Book Advertising
Whenever we do advertise in the Blue Book or whenever we do spend money on different various aspects in the Blue Book, we do get a lot of feedback, a lot of comments, a lot of current suppliers and new suppliers tend to reach out and we definitely get a good return on investment there. Salvatore Lavorato, VP at Gaetan Bono

Blue Book: The Essential Tool for Smart Decision-Making at IndexFresh
I can just tell you that Blue Book goes far beyond expectations…In my career I have worked with several credit and business information reporting companies. No one can come close to the tools the Blue Book provides the Produce industry. - Merrill Causey, CFO at IndexFresh