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General News
The Produce Reporter Week in Review – May 26, 2023
What’s holding back Amazon’s physical-store grocery growth, and could the company pick up divested Kroger stores? And why is Publix...
IFPA names the 15 2023 Retail Produce Manager Award winners
May 25, 2023 Newark, DE. and Washington, D.C. – For their commitment to fresh produce, innovative merchandising, community service, and...
Rockit Apple partners with Special Olympics
CHELAN, WA, USA, May 25, 2023 — Rockit Apple, the world’s first perfectly snack-sized apple, is thrilled to announce its...
Restaurants face harsh reality as April saw weakest sales growth since July
Out of the Box Insights by Black Box Intelligence All growth numbers are year over year unless specified. Best and...
California Giant announces Chef Invitational finalists, People’s Choice winner
WATSONVILLE, CA – California Giant Berry Farms BB #:121061 today announced its People’s Choice winner and chef finalists of its...
FMI: Grocery shoppers expand perception of value beyond price
ARLINGTON, Va. – The latest survey of grocery shoppers by FMI – The Food Industry Association BB #:162464 for its U.S. Grocery Shopping...
Mushroom Council kicks-off grilling season at BBQ festival
AUSTIN, TEXAS – With peak barbecuing season upon us, the Mushroom Council BB #:161860 is going deep into the heart...
River Valley Fruit gets PLU number for its Audra Rose cherry
Grandview, WA (May 24, 2023) – River Valley Fruit BB #:210705, a leading apple, cherry and pear grower, packer and...
California Giant reports peak strawberry volumes
WATSONVILLE, CA – A bountiful summer of California strawberries is ahead for California Giant Berry Farms BB #:121061, as the...
Numerator data shows SNAP spending down
Gas and convenience SNAP trips up 17% vs YA; proteins and prepared foods most impacted by end of emergency allotment...
KeHE Distributors to acquire DPI Specialty Foods
Distributor of fresh, natural & organic, and specialty products invigorates capabilities in the fresh marketplace and expands customer base NAPERVILLE,...
USDA restricts four PACA violators in CA, TX
WASHINGTON, May 25, 2023 – The U.S. Department of Agriculture (USDA) has imposed sanctions on four produce businesses for failing...
Church Brothers Farms launches new campaign: Our Roots Run Deep
SALINAS, Calif. – Church Brothers Farms BB #:161800 has announced a new campaign intended to highlight the company’s heritage, value...
USHBC expands business intelligence program
FOLSOM, Calif. – The U.S. Highbush Blueberry Council (USHBC) today launched the BerrySmart Insights platform for fresh blueberries, an automated,...
Fresh Farms launches new marketing campaign ‘Taste to Believe’
Fresh Farms BB #:194140, a leading grower, packer, and shipper of high-quality produce, has announced the launch of its new...
Good Foods gears up for growth with new hires
The brand taps CPG leaders Peter Flesvig as vice president of retail sales and Renee Boardway as global procurement manager...
Ocean Mist hires communications manager
CASTROVILLE, Calif. (May 24, 2023) – Ocean Mist Farms BB #:111742, the leading grower and marketer of fresh artichokes in...
Grape supplies tight, prices higher during transition
Markon Cooperative BB #:123315 released this crop update May 24, 2023: Red and green grape packs will be limited for...
Hear from our customers
Gaetan Bono Achieves Good ROI with Blue Book Advertising
Whenever we do advertise in the Blue Book or whenever we do spend money on different various aspects in the Blue Book, we do get a lot of feedback, a lot of comments, a lot of current suppliers and new suppliers tend to reach out and we definitely get a good return on investment there. Salvatore Lavorato, VP at Gaetan Bono

Blue Book: The Essential Tool for Smart Decision-Making at IndexFresh
I can just tell you that Blue Book goes far beyond expectations…In my career I have worked with several credit and business information reporting companies. No one can come close to the tools the Blue Book provides the Produce industry. - Merrill Causey, CFO at IndexFresh