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General News
The Produce Reporter Week in Review – November 10, 2023
Retailers are going hard on Thanksgiving meal promotions, but there’s a few getting the “turkey” award for no fresh produce...
Monterey Mushrooms to close Illinois and Florida farms
WATSONVILLE, CA – Monterey Mushrooms BB #:116075, an industry leader with over 50 years in business, alongside other produce companies,...
IFPA: Assessing 2023 priorities
The International Fresh Produce Association’s BB #:378962 priorities for 2023, according to the organization’s CEO Cathy Burns, included: Targeted outreach,...
UPDATE: Trinity withdraws motion against Prima Wawona
On November 3, Trinity Fruit Company, Inc. BB #:161683 Fresno, CA, withdrew its October 31 motion in which it argued...
Florida strawberry growers plan tech-driven marketing for 2023-24 season
November 8, 2023 DOVER, FLA – The Florida Strawberry Growers Association (FSGA) BB #:162601 is thrilled to unveil its dynamic...
CMI touts Kanzi as season’s best baking apple
November 8th, 2023 Wenatchee, WA: As the holiday season approaches, CMI Orchards BB #:134183 highlights Kanzi apples as the top...
Civil ag lawsuits filed for the Week of November 9, 2023
The following table reflects agricultural-related lawsuits filed in a United States District Court over the last 30 days. CaseTitle CaseId...
Sage Fruit announces leadership transition
November 8, 2023 — Chuck Sinks, President of Sales and Marketing for the Sage Fruit Company BB #:163180 has decided...
CFFA names new president
Wednesday, November 8, 2023 (Fresno, CA) – Today, Wayde Kirschenman, the Chairman of the California Fresh Fruit Association (CFFA) Board...
FPAA announces board members for 2023
Tucson, AZ (November 2, 2023) – The Fresh Produce Association of the Americas (FPAA) BB #:144354 held its annual membership...
US Foods plans to acquire Saladino’s Foodservice
ROSEMONT, Ill.–(BUSINESS WIRE)–US Foods Holding Corp. BB #:134354 one of the largest foodservice distributors in the United States, today announced...
IFPA: A wish list for the future
As the dust fully settles from the merger, members of the fresh produce community are looking to International Fresh Produce...
Fresh Del Monte to start using RPCs for bananas
MIAMI – November 7, 2023 – Fresh Del Monte Produce Inc. BB #:111187, one of the world’s leading vertically integrated...
Church Brothers hires procurement director
SALINAS, Calif. – November 7, 2023 – Church Brothers Farms BB #:161800 today announced that Martin Sotelo has joined the...
USDA awards McCain Foods USA $6.9MM for sustainable potato growing projects
OAKBROOK TERRACE, Ill., Nov. 7, 2023 /PRNewswire/ — McCain Foods USA BB #:167809 was awarded $6.9 million in funding through...
Chiquita launches ‘It Sounds So Good’ campaign
Fort Lauderdale, FL – November 1, 2023 – Chiquita BB #:138475 is inviting its fans to join in on the...
Stemilt’s expanded packing line improves bagged apple program
November 8, 2023 WENATCHEE, Wash. – Stemilt BB #:113654 is putting the “a” in apples this season with “a” strong...
Mushroom Council releases 10-year trends report
Nov. 8, 2023 – Mushrooms aren’t just having a moment. They are a movement, whether showing up in fashion and...
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Gaetan Bono Achieves Good ROI with Blue Book Advertising
Whenever we do advertise in the Blue Book or whenever we do spend money on different various aspects in the Blue Book, we do get a lot of feedback, a lot of comments, a lot of current suppliers and new suppliers tend to reach out and we definitely get a good return on investment there. Salvatore Lavorato, VP at Gaetan Bono

Blue Book: The Essential Tool for Smart Decision-Making at IndexFresh
I can just tell you that Blue Book goes far beyond expectations…In my career I have worked with several credit and business information reporting companies. No one can come close to the tools the Blue Book provides the Produce industry. - Merrill Causey, CFO at IndexFresh