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Featured Stories
An End to Banana Nostalgia
Did bananas taste better a hundred years ago? Many people believe so. It’s widely assumed that the Gros Michel (or...
Latino Markets: One size doesn’t fit all
While the market may be ripe, it’s easy for mainstream retailers to assume that all Latinos have the same shopping...
ProduceIQ: Week 42 prices highest in 15 years, up 6.3% over 2019
Of the 40 commodities that comprise the ProduceIQ Index, the following have the highest weights for this week of the...
California lettuce, leaf prices keep rising
Prices on many leaf and lettuce items from the Salinas, CA, area keep rising for a variety of reasons from...
PMA names inaugural retail award winners
To kick off the Global Street Fair reception at the Produce Marketing Association’s Virtual Fresh Summit on Oct. 14, four...
Carrots, politics, and the color orange
October is certainly the most orange time of year. In addition to the leaves of trees, which turn that color,...
Shopper Insights 2020: Digging deeper into who tries new items
While it’s important to know what kinds of people are more likely than others to try new fruits and vegetables,...
Exploring pandemic shopping trends with staying power
The produce industry has watched shopper behavior closely during the pandemic in an effort to predict what’s coming next. IRI Worldwide’s Jonna Parker joined...
Virtual shoppers: The new critical stakeholder
Last week I grocery shopped for my monthly Produce Moms BB #:366223 lifestyle segments at Indianapolis local network WISHTV. By...
Data reveals apples continue to be a hot produce item
WENATCHEE, Wash. – Fast Facts The Cast video series is back with Stemilt’s BB #:113654 marketing director, Roger Pepperl and...
Raley’s names director of produce and floral
PRESS RELEASE: Michael Schutt has been promoted to Director, Produce & Floral for Raley’s Family of Fine Stores BB #:114741....
PMA’s Burns says to make 2021 the year of purpose
There will be permanent changes to people and businesses after the pandemic and economic turmoil of 2020. Produce Marketing Association...
ProduceIQ: October sees highest price average in 15 years
Though prices dipped slightly from last week, industry prices remain the highest seen for this week No. 41 over the...
Oppy amplifies existing strengths through partnership with Eco Farms
Oppy BB #:116424 has recently acquired a 65% stake in Eco Farms BB #:295519, a leading avocado grower since 1972...
Driscoll’s and Plenty collaborate to grow strawberries indoors
WATSONVILLE, Calif. & SOUTH SAN FRANCISCO, Calif.- Driscoll’s, BB #:116044 the leading consumer brand in fresh berries, and indoor vertical-farming...
Summer heat leaves lasting effects on California vegetables
The August heat wave amidst the wildfires has a lasting effect on California vegetables, leading to volatile markets. Foodservice cooperative...
We need your input on packaging, food waste, and more
Study after study outlines the growing importance of environmental sustainability among consumers. Food waste, package waste, carbon footprint and other...
Take a fresh look at shopper data
Food shopping changed significantly in 2020, and some of those changes will be permanent. Consumers have begun to rely more...
Hear from our customers
Nickey Gregory Company Expands Brand Reach with Blue Book Advertising
Our brand continues to grow across the Southeast thanks to the publications published by the Blue Book. - Andrew Scott, Director of Marketing & Business Development

A Critical Resource for Managing Credit Risk for Lange Companies
If it weren’t for Blue Book, we would have lost thousands of dollars. - Cindy Barrios, Account Manager at Lange