Pure Flavor highlights expanding organic program at Organic Produce Summit

Leamington, ON (July 9, 2026) – Pure Flavor BB #:170379 will be at the 2026 Organic Produce Summit (OPS) in Monterey, California, showcasing its latest organic greenhouse innovations and U.S.-grown offerings that are helping shape what’s next in fresh produce.

Attendees are invited to visit Booth 201 to preview the company’s organic portfolio highlights firsthand and see how its expanding organic program is supporting strong retail performance and year-round availability.

OPS brings together organic fresh produce growers, shippers, and processors with retail, foodservice, and distribution decision-makers for education, networking, and business development. The event serves as a key forum for industry collaboration, and Pure Flavor’s presence reinforces its focus on meeting evolving shopper expectations with dependable supply, fresh greenhouse-grown produce, and solutions designed to perform at retail.

This year, Pure Flavor will spotlight its expanding U.S.-grown organic program, including Georgia-Grown Organic Long English Cucumbers. Grown in a protected greenhouse environment, this item reflects continued investment in regional agriculture and a commitment to bringing fresh, high-quality organic produce closer to market. With a clear “Georgia Grown” designation, the cucumbers deliver crisp texture, freshness, and year-round availability supported by controlled growing conditions.

Alongside its Georgia-grown offering, Pure Flavor will feature a full range of organic greenhouse vegetables that reinforce dependable supply and continued category growth across North America. The organic portfolio is designed to deliver fresh flavor, strong visual appeal, and reliable performance at retail as demand for organic options continues to expand.

“OPS is the perfect stage to showcase our organic greenhouse lineup,” said Matt Mastronardi, Executive Vice President at Pure Flavor. “Our expanding U.S.-grown organic program is led by Georgia-Grown Organic Long English Cucumbers, a key example of how we’re strengthening regional production and expanding supply closer to market. This lineup is focused on delivering strong shelf performance, dependable availability, and the consistency retailers need to support their organic sets year-round.”

At the show, the Pure Flavor team will be available to discuss category trends, shopper behavior, and opportunities to strengthen performance at shelf through clear product differentiation and solutions that fit today’s busy lifestyles. The company will also highlight how its greenhouse-growing model supports year-round consistency and dependable programs for retail and foodservice partners, including continued expansion of its organic production footprint across key North American growing regions.

For more information about Pure Flavor and its fresh produce offerings, visit www.pure-flavor.com

About Pure Flavor –
At Pure Flavor, we’re growing better, for you. For over 20 years, we’ve been cultivating greenhouse vegetables with care, expertise, and purpose. Our protected greenhouses keep produce fresh, flavorful, and consistent all year long. We grow our plants with less water, less land, fewer chemicals and no GMOs. With operations across North America, you can count on reliable supply and quality, season after season. We’re taking the pressure off by making it easy to stock fresh, flavorful produce that keeps customers coming back. Simple is good.

Company Contact:
Julia Weber, Vice President of Marketing | Pure Flavor
T: 519-326-8444
jweber@pure-flavor.com