Welcome to Blue Book!
Are you ready to join the thousands of companies who rely on Blue Book to drive smarter decisions? View our plans and get started today!
Still have questions? We’d love to show you what Blue Book can do for you. Drop us a line– we’ve been waiting for you.
General News
Divert, Inc. CEO to deliver keynote at OPS 2023
Monterey, CA – Every year, the United States generates more than 100 million tons of wasted food—the majority of it...
California Avocado Commission hires new VP Marketing
IRVINE, Calif. – The California Avocado Commission BB #:145028 has hired food industry veteran Terry Splane to be the organization’s...
AFF: ‘Dirty Dozen’ discredited by peer reviewed research, government data
March 15, 2023 — WATSONVILLE, Calif. — (BUSINESS WIRE) — Peer reviewed research published in the Journal of Toxicology found...
FirstFruits Marketing brings new tech to cherry production
Installation of a top tier production equipment will bring increased cherry productivity Yakima, WA – FirstFruits Farms BB #:355280 is...
IFPA takes industry insights international in Q1
March 15, 2023 Washington D.C. – International Fresh Produce Association BB #:378962 has spent much of the first quarter of...
Private investor acquires Carlo Masi Produce
March 15, 2023 — Venture 7 Advisors, a Burlington-based merger and acquisition advisory firm, announced the successful sale of produce...
EFI ‘Produce & Reduce’ measures success after two-year pilot
Waste reduction program demonstrates impressive CO2 emission reductions for produce industry WASHINGTON – Equitable Food Initiative BB #:385632 and Measure...
USApple board brings trade, ag labor message to White House
Washington, D.C. – The U.S. Apple Association’s BB #:145473 Board of Directors met this morning with White House policy staff...
Sound Agriculture to release new tomato variety using ‘On-Demand Breeding’
EMERYVILLE, CA – Today, Sound Agriculture announced the launch of the Summer Swell tomato, a new slicing tomato variety with...
Viva Fresh Golf Open honors long-time TIPA employee
Viva Fresh Open to honor long-time TIPA employee Gracie Gonzalez, also raises funds for Viva Fresh Foundation’s mission & scholarships...
Inteligistics expands leadership with two promotions
Salinas, CA – Inteligistics, which has been leading the digital transformation and adding value to perishable supply chains for over...
Video shows widespread flooding in Salinas Valley, CA
March 13, 2023 — Markon BB #:123315 Live from the Fields’ video shows significant widespread flooding currently taking place in...
Wholesum debuts organic Italian sweet peppers
AMADO, ARIZ – Wholesum, BB #:135847 Fair Trade Certified growers and shippers of organic farm-fresh vegetables, introduces new Italian sweet peppers,...
Share-ify adds senior vice president
Former produce and agricultural media executive joins Share-ify to propel business growth ORLANDO, FL, March 7, 2023 — Share-ify, the...
Numerator Monthly Inflation Report shows food at home up 0.5% in February
Numerator Projections Indicate a Likely Modest Increase in the Rate of Inflation for Food at Home and Alcoholic Beverages at...
Oppy expands South African plum volume in second season
After a near-decade hiatus, new opportunities emerge in U.S. market for plums from South Africa CAPE TOWN, South Africa —...
Mastronardi Produce launches Backyard Farms lettuce from FL & CO
Kingsville, ON – Mastronardi Produce BB #:115453 is launching a new locally-grown greenhouse lettuce line under its Backyard Farms brand...
Dole hosts its own fruit & veggies ‘bracket madness’
CHARLOTTE, N.C. – This year, Dole Food Company BB #:124463 is making it easier for sports fans filling out their...
Editor’s Choice
Most popular 
News you need.
Join Blue Book today!
Get access to all the news and analysis you need to make the right decision --- delivered to your inbox.
Recommended videos
Hear from our customers
Gaetan Bono Achieves Good ROI with Blue Book Advertising
Whenever we do advertise in the Blue Book or whenever we do spend money on different various aspects in the Blue Book, we do get a lot of feedback, a lot of comments, a lot of current suppliers and new suppliers tend to reach out and we definitely get a good return on investment there. Salvatore Lavorato, VP at Gaetan Bono
Blue Book: The Essential Tool for Smart Decision-Making at IndexFresh
I can just tell you that Blue Book goes far beyond expectations…In my career I have worked with several credit and business information reporting companies. No one can come close to the tools the Blue Book provides the Produce industry. - Merrill Causey, CFO at IndexFresh
Subscribe to our newsletter
© 2025 Blue Book Services. All Rights Reserved
